Research Methods in Service Innovation

Research Methods in Service Innovation provides an essential methodological toolbox for researchers, students and practitioners interested in better understanding innovation and improving innovation processes in service organisations. Each chapter presents a specific method, introduces its theoretical foundations, explains its practical application, and provides examples and suggestions for its implementation.

Author
Publisher Edward Elgar Publishing
Release Date
ISBN 1785364863
Pages 256 pages
Rating 4/5 (60 users)

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